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Milestones of Jyoti since 1975 - Report  and pictures - 2012 - History Year-by-Year.

Thousands of IT training seminars, lectures, and training programs are conducted since 1975....  Brief reports / pictures / proceedings / feedback:

22 December 2012

  • Zaveri lecture to introduce social media marketing, Pune,  India - Social Media Marketing Unleashed




23 November 2013.

  • Excellent guidance to students about digital marketing in social media Mr. Jyotindra Zaveri is being felicitated by Ms. Sudipta Gupta. — at Chanakya IAS Academy, Camp, Pune.

  Jyoti Chanakya IAS Academy, Camp, Pune   Zaveri in Chanakya IAS Academy, Pune, India

27 October 2012.

  • Supply Chain - Purchase - Logistics Training Seminar at Mccia.  Organized by Blue Ocean Academy, Pune, India.  

  Supply Chain - Purchase - Logistics Training Seminar at McciaSupply Chain - Purchase - Logistics Training Seminar at Mccia  Organized by Blue Ocean Academy

08 October 2012.

  • Jyoti Zaveri addressed Rotary Club of Pune North - East - RI District 3131.   Zaveri gave important guidelines to elite Rotarians and Anns pertaining to Facebook. He demonstrated the security settings. Rtn. PP Amish Parikh introduced him. Click here to view pictures.

About 100 Crore people use Facebook from all over the world. Out of which about six Crore Facebook users are in India.  Many people are unaware of do's and don'ts of the social media networking sites.  Zaveri explained the security settings for safe use.  Click here to see pictures.

10 July 2012.

  • FMS Induction ceremony, Pune, India. Prof. Jyotindra Zaveri, Professor Emeritus, with Firoze Khan - the Executive Director, and Ms. Pushpa Anant, the Academic Director.   Click here to see pictures.

  • 30 May 2012.  Prof Zaveri was trained in Germany on main frame computers in 1977.  During his visit to Germany again in 2012 he was invited to impart an intro lecture to Chemnitz University students in Chemnitz, Germany.


Click here to view the video of my lecture in Germany.

  • 21, 22 April 2012.  2 days comprehensive training program on the subject of Social Media Marketing.  Here is a brief report of this course that was conducted by the specialist in the subject Prof. Jyotindra Zaveri on 21st and 22nd April 2012 at Pune, India.  





  • Participants were from various sectors of industries - Manufacturing Industry, Investment consultant, Software professionals, senior consultants, Construction business professionals, Marketing professionals, IT professionals, etc.



2.   Prof. Jyoti Sir introduced various digital platforms such as LinkedIn, YouTube, Twitter, Google plus, Facebook, Blog, and so forth.  He explained how to leverage Facebook, Twitter, and LinkedIn for marketing and brand building. He gave case studies of foreign as well as Indian companies that are using social media, and how it has increased their marketing effectiveness.
3. He gave away printout of his 132 slides PowerPoint presentation, to harness the power of Facebook, Twitter, and LinkedIn to get found by more potential customers, develop meaningful relationships with industry leaders, and position as an expert in your field. The presentation, which was used for discussions, is also published on http://www.scribd.com/doc/90749914/Social-Media-Marketing-16-digital-platforms-132-slides  and you may would like to ‘share’ the same with your friends / colleagues (click on the readcast button on the right).
4. He gave guidelines on preparing BLOG RULES or Social Media Marketing Policy document.
5. Some of the topic that were discussed: Why social media is important for business. Web Analytic - How to measure results from your social media marketing efforts, and so on. He gave tips on ‘How to Use Facebook, Twitter, LinkedIn for Business’ . Topics such as: “What if someone posts a negative comment on the blog”, “Total cost of ownership (TCO)”, “How much time the SMM initiative takes to start showing the results?”.

6. Prof. Jyoti sir emphasized on publishing proper profile with own photo. He also narrated some example to say that SMM is good, bad and can become ugly too.
7. He elaborated on the web analytics report and gave examples of insight, available from YouTube.  The graph, charts and real time reports informs the marketing executive about the status of the advertising campaign.  He gave many examples of companies that have already started social media marketing in a big way, such as Waghbakri tea, Pantaloon, Tata Nano, Gucci, etc.  He said, “Plan your time on social media sites, and do not be carried away”.  Limit your time depending on your goals. Few movie clips and PowerPoint presentations were used to explain the basic concepts.
8. Encouraging feedback were received from all participants. 

  • Feedback:  "Very good balance between theory and practice - good practical hints. -N.K.  As usual Mr. Zaveri was very good in everything". -P. K.

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